Digital Marketing & Paid Search
Google Ads & Microsoft Advertising
Reach potential customers when they are actively searching for your products or services. OptSearch plans, manages and optimises paid search campaigns with a focus on relevant traffic, enquiries, conversions and return on investment.
PPC Management Pricing
Straightforward starting prices with the final fee based on campaign size, platforms and requirements.
| Service | Starting Price | What It Covers |
|---|---|---|
| PPC Campaign Setup | From £350 | Campaign structure, targeting, keywords, ads and tracking setup. |
| PPC Management | From £350/month | Ongoing monitoring, optimisation, reporting and recommendations. |
Final pricing depends on campaign size, number of platforms, advertising budget, complexity and reporting requirements. Advertising spend is paid separately to the advertising platform.
PPC Campaign Management
- Campaign planning and account structure
- Keyword research and targeting
- Ad copy creation and testing
- Campaign setup and management
- Bid and budget optimisation
- Conversion tracking review
- Google Analytics 4 integration
- Google Search Console integration where relevant
- Ongoing campaign optimisation
- Monthly performance reporting and insights
More Than Paid Search
Paid advertising often performs best alongside a strong website, accurate conversion tracking and good organic visibility.
OptSearch can also support SEO, website improvements, analytics, paid social and wider digital strategy where required.
Need help deciding where to focus?
We’ll review your objectives and recommend a practical starting point.
SEO & SEM
Combine paid and organic search activity to improve visibility across search engines and reach customers throughout different stages of their buying journey.
From £500
Scope and pricing tailored to your website and objectives.
From £350/month
Plus campaign setup from £350.
Social Media Advertising
Reach relevant audiences through platforms such as Facebook, Instagram and LinkedIn. Campaigns can support brand awareness, website traffic, enquiries and lead generation.
Custom Quote
Pricing based on platforms, campaign objectives, budget and level of management required.
Want to improve your digital advertising?
Tell us about your objectives, current activity and budget and we’ll recommend a practical approach.
Get a Free ConsultationReady to improve your digital marketing?
Tell us about your goals, current activity and budget and we’ll recommend a practical approach to help improve performance.